The number 1 rule of identifying counterfeit Cuban cigars is the long standing asserting “caveat emptor” – consumers beware. Always keep this in mind whenever you are buying Havanas, even when you’re purchasing them overseas in what appears to be a credible tobacconist’s corporation. Many fake Cuban cigars are sold from storefronts in countries where they’re completely legal and sometimes without the understanding of the store owner. Remember counterfeiters are driven by profit potential and no matter where you are in the world the profit on Cuban cigars is always an alluring target for wrongdoers.